100% Design: Contemporary Interiors and Architectural Event

This blog will soon be relocated to: blog.nightingaleassociates.com

Nightingale Associates popped down to this year’s 100% Design event at Earl’s Court to learn more about the latest innovations on display. Here are some of the exhibitors who caught our attention:

Perception of Colour

Artists, Rob and Nicky Carter, are investigating the public’s perception of colour by inviting exhibition visitors to choose the shade they believe to represent the seven different colours.

2700 Pantone swatches have been laid out for 1000 members of the public to select colours from the whole Pantone range that, in their mind, best represent the seven spectral colours: Pink, Red, Orange, Yellow, Green, Blue and Purple.

Exhibition visitors had to choose one shade from the swatches and write its Pantone number on a questionnaire.

The questionnaire answers were then stuck onto seven large wall mounted sheets of aluminium, creating seven large monochromes to evolve over the course of the exhibition. Rob and Nicky Carter said they were unsure about what shape the final artworks would take but were already excited about the results. Particularly about the fact that the red monochrome contained a couple of blues! The perception of colour was clearly differing greatly from person to person.